Monday, September 29, 2008

7 days away from the eMarketing Gala Trade Show!!!

Email me to signup for this event.

I am pleased to have a TeAM of diversified individuals that contribute to our final group project for the BAMA 513 – e-Marketing class (if you are interested in finding out our project outline, you can find it from Annie’s personal blog page @ http://newvalleygirl.blogspot.com/).

The following is the structure and the preparation that we are working on for the project:

Theme:
Driving Online & Offline Marketing Synergy – Showcasing examples from the fashion industry and featuring the mobile text message application to bridge the online & offline marketing gaps.

Presentation Style:
- Poster board displaying best practices/ideas from 3 different fashion brands
- Power Point presentation rotating our key messages using the researched companies’ websites as illustration
- Giving out information on how to use text messaging as a cost effective tool to boost sales & marketing effects
- Lucky draw to attract audience (use the text messaging tool to perform this task on site)
- Dress up as marketing professional (formal or funky?)

Tasks:
T – Overall presentation layout, style, format design
A – Power point presentation formatting
M – Text messaging information research (get a company to sponsor this service for the evening?)

Materials List:
- Poster Board
- Business Card
- Brochures
- Laptops (x2)
- Screen or projector?
- Luck draw prices?

Time is short and we are ready to roll!!!

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